New Developments

efm can act as the owner's or developer's representative throughout, including advising on the appointment and management of the most suitable specialist consultants while ensuring the design remains aligned with the client's vision and within the project's parameters. The company's experience in managing specialist consultants, architects and interior designers means that it can deliver an optimal return on investment from the outset and always protect the best interests of the client. Its services can include any or all of the following:

Planning

• Short and long-term business plan development
• Concept and positioning

Conceptualization and Design

• Preparation of facilities and design briefs
• Design guidance - front and back of house
• Creative food and beverage concepts
• Technical assistance to architectural and design team

Operational Negotiations

• FF&E and OS&E procurement assistance
• Hotel systems recommendations and specifications
• Owner representation and asset management

Opening/Launch Assistance

• Pre-opening marketing plans and budgets
• Advertising and marketing
• Corporate identity packages
• Branding development
• Recruitment, selection, staffing and training
• Preparation and implementation of Standard Operating Procedures (SOPs)
• Provision of start-up management services